H&M Kids Stand
ActivationUruguay
GENERAL PRODUCTION: Metroveinte
ART DIRECTION: Victoria Lago & Federico Sáez
ILLUSTRATIONS & GRAPHIC DESIGN: Federico Sáez
In the framework of Children's Day, we designed a stand for a ten-day in-store event. We were tasked with designing three spaces: a photo spot, a second space for temporary tattoos, and a third space where the theme was left to our choice. For the third space, we opted for a station featuring drawings of
magnets that referenced "old school" tattoos, thus linking it to the theme of station number two.
magnets that referenced "old school" tattoos, thus linking it to the theme of station number two.
